Planet 9 Properties Italy is a luxury residential and hospitality development company, based in Florence, which specialises in renovations of historical properties. Its focus is on hill towns in Tuscany and Umbria, such as Cortona, which are outside the primary historical cities, but which have a vibrant culture and an authentic Italian lifestyle. The aim is to provide luxury residences inside these towns with a full time manager providing a bespoke and personal experience for guests needs, from in-house catering to organising tailor-made trips and events. Planet 9 will launch its first product onto the market in late 2021 Palazzo Passerini in Cortona.